Why we exist
The problem
Influencer marketing exploded, but the data didn’t keep up. Likes looked good; finance teams wanted proof.
The spark
In 2022, our founders—ex-media buyers and data engineering—built a script to pull real creator metrics in minutes, not days.
The solution
That script became Ylytic: one place to find the right creators, track every post and link content to sales.
Impact at a glance
Our timeline
- Beta launched; first 10 brands/agencies onboard.
- Set up a tight feedback loop that let us ship updates at speed.
- Turned influencer marketing from a “nice-to-have” into a measurable, B2B-ready growth channel.
- Selected as a Microsoft for Startups • Azure partner.
- Deployed AI modules that instantly identified creator gender, language, sentiment, audience location and interests—so you don’t have to.
- Added first-party short-link & affiliate tracking for Shopify and Dukaan (WooCommerce & Wix coming Q2-Q3).
- Opened our Affiliate & Data APIs and crossed the 100-brand milestone.
- Released Sentiment 2.0: best-in-class analysis in 90+ languages across IG, YT, FB & TikTok.
- Introduced Predictive Analytics and Comp Scan so teams can out-plan the competition.
- Launched the Ylytic Creator App—transparent pricing, no middlemen, mass campaigns in minutes.
What we stand for
Accuracy
We verify every metric, tracking multiple KPIs to show what’s really driving results.
Speed
We deliver third-party insights in seconds, consistently beating typical industry turnaround times.
Transparency
Cost, ROI, and audience tools forecast outcomes upfront—so you know what to expect.
Partnership
We build features around your goals and count success only when you do.
Meet the team
Kartikey Yadav
CEO
“Vision is seeing what is invisible to others.”
Anuj Padhiyar
Back-end Developer
“Kem cho? Maja ma”
Tanishq Sharma
Back-end Developer
“Vision is seeing what is invisible to others.”
Harsh Wardhan
Front-end Developer
“Vision is seeing what is invisible to others.”
Kartikey Yadav
CEO
“Vision is seeing what is invisible to others.”
Anuj Padhiyar
Back-end Developer
“Kem cho? Maja ma”
Tanishq Sharma
Back-end Developer
“Vision is seeing what is invisible to others.”
Harsh Wardhan
Front-end Developer
“Vision is seeing what is invisible to others.”
Kartikey Yadav
CEO
“Vision is seeing what is invisible to others.”
Anuj Padhiyar
Back-end Developer
“Kem cho? Maja ma”
Tanishq Sharma
Back-end Developer
“Vision is seeing what is invisible to others.”
Harsh Wardhan
Front-end Developer
“Vision is seeing what is invisible to others.”
Kartikey Yadav
CEO
“Vision is seeing what is invisible to others.”
Anuj Padhiyar
Back-end Developer
“Kem cho? Maja ma”
Tanishq Sharma
Back-end Developer
“Vision is seeing what is invisible to others.”
Harsh Wardhan
Front-end Developer
“Vision is seeing what is invisible to others.”